Monday, 3 May 2010

Audi Fashion Festival: alldressedup FW2010

After a psychedelic Spring/Summer which shouted Pop Art prints and celebrated all that was plastic (sometimes) fantastic, I found the Fall/Winter 2010 offerings from local label alldressedup decidedly more grown-up.

It was timely coming of age for this local brand. The design team, headed by Sven Tan, were no doubt empowered by their collaboration with French fur house, Jean Terzakou, and confidently put ruffled leather jackets, fur gilets and *gasp* more than just the token fur coat down the runway! In a climate where not a few local designers are opting to strip down to basic Alexander Wang jersey, alldressedup eponymously seem to have taken their look to the Upper East Side and, in the process, intentionally globalised the brand.

Rather than coo over the 'who-wore-whats', it was all about the clothes and accessories for me. My personal favourites came from their capsule Madagascar striped story, which I found elegant and whimsical in equal parts. The label's commonly styled colours very successfully, but often not within the same piece. In these modern zebra prints, Lily van de Woodsen, or Serena & Blair for that matter, would not be out of place in their urban jungle.

I cannot wait to devour all the leather accessories up close! Especially the elephant/leopard tribal motif leather totes with mesh cord shoulder straps. In short, my countdown to Fall/Winter has officially begun :)

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